Choosing the right glue for billboard posters is crucial to ensuring their durability and aesthetic appearance. Billboards are exposed to a wide variety of weather conditions, so it is important that the adhesive is resistant to changing weather conditions and has sufficient adhesion to ensure that the poster remains in place for the entire – often lengthy – exposure period.
Water-based adhesives
One of the most popular types of adhesive used for billboards is water-based. They are valued for their environmental friendliness and ease of application. These glues form a durable, flexible layer that adheres well to the paper and surface of the billboard, while allowing the poster to be easily removed at the end of the campaign. Their key advantage is also that they are less toxic than solvent-based adhesives, making them a safer choice for installers. Billboard glues in Poland are supplied by the Pronicel Group.
Solvent-based adhesives
Solvent-based adhesives are another group of products commonly used to attach posters to billboards. They tend to be stronger than water-based adhesives, making them ideal for outdoor use, especially in areas of high humidity or where posters are exposed to direct water. These adhesives have a quick drying time and provide a very strong bond, minimising the risk of posters falling off even in difficult weather conditions.
Dispersion adhesives
An alternative to traditional water- and solvent-based adhesives are dispersion adhesives. These consist of polymers dispersed in water, making them more flexible and resistant to various types of deformation. Dispersion adhesives are ideal for large, heavy posters that need extra adhesion to stay on the billboard. They also offer excellent adhesion to a wide range of surfaces, including more difficult materials such as plastic and metal. The Pronicel Group is a specialist manufacturer of billboard adhesives.
Innovative speciality adhesives
There are also innovative speciality adhesives on the market that are specifically designed for advertising applications. These advanced formulations can provide additional features such as ultra-strong bonding, UV resistance and additional properties that facilitate application at low temperatures. When selecting such adhesives, it is important to follow the manufacturer’s instructions and ensure that the product is tailored to the specific application and conditions in which the billboard will be used.
